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TidyTilt is an earbud cord wrap, multi-position kickstand, and mount for iPhone 4 and iPhone 4S. TidyTilt takes up less space than any one of these devices - yet does all three things - without adding something extra to carry.

Tidies

Wrap your earbud cords without skipping a beat. TidyTilt is always at hand, since it lives on the back of your iPhone. When you're done using your earbuds, simply wrap them over your iPhone, snap TidyTilt closed, and pop your earbuds right off. TidyTilt keeps your cords neat and secure, whether in a bag, pocket, or attached to your iPhone.

Tilts
TidyTilt serves as a stand for iPhone, enabling landscape and portrait orientation at multiple angles - perfect for watching movies, typing, or making video calls. It even does so while simultaneously keeping your earbuds secured. Gaming with a friend? Position Tidytilt at the center of iPhone for a new seesaw-like head-to-head gaming experience.

Mounts
Thanks to TidyTilt's strong, strategically-placed magnets, you can tack your earbuds or whole iPhone to any magnetically-responsive surface. Pop iPhone onto your fridge for referencing cooking recipes, stick it to a dry-erase board for brainstorming, or park it on the key-holder by your front door.

A Design Based Upon Ethnographic User Research
After researching how and where people use and store their headphones, we discovered several common workarounds that users regularly fall back on: wrapping the headset cord around iPhone (rendering the touchscreen unusable); coiling the wire around fingers and putting it in a bag or pocket (only to dig it out later fully tangled) or surrendering to the chaos, stuffing the wad of tangled earphone cords somewhere and hoping for the best.

These behaviors aren’t ideal, but neither is carrying an extra doodad with you to wrap headphone cords around. We think TidyTilt untangles the headphone cord predicament whilst also serving as a handy kickstand and magnetic mount for iPhone.

Our Prototyping Process
We built and tested dozens of prototypes before settling on TidyTilt‘s final design. Using rapid prototyping techniques such as laser cutting, we were able to quickly make modifications and test the impact of our changes.

Manufacturing TidyTilt
We have a manufacturer lined up and ready to begin production. They have provided us with the prototypes you see in the video. We’ve been working closely to ensure TidyTilt will be a quality product that minimizes environmental impact (through efficient packaging, fewest shipping hops, etc).

A Bit More About Us
We are two human-centered design students looking for funding to make our iPhone accessory a reality. We believe that TidyTilt can make iPhone users’ everyday lives just a tiny bit easier. 

We have the design and the drive, now we just need funding to bring TidyTilt to market. If we are successfully funded, we will be able to do a first production run of TidyTilt, including investing in the up-front machining and material costs. 

In doing so, we hope to pursue our dream of creating solutions for the modern lifestyle, and establish our young design firm in the process.